Booking-First websites for gyms and studios
Let people book a class from the sofa.
People decide to start on a Sunday night, on their phone. A Booking-First site lets them see your plans and prices and book a class there and then, without a call or a front-desk visit.
- Fixed price in writing
- You own the code
- 50% to start, 50% on approval
Booking-First websites from £1,049, fixed in writing before kick-off.
Your Studio
DemoReady to move?
See the timetable and book a class in a minute.
Spaces tonight
Flow yoga
18:00 with Mei
60 min · 5 of 18 places left
Classes
Square PlusLater today
17:30Reformer
50 min · Amir · 3 left
18:00Flow yoga
60 min · Mei · 5 left
19:15Spin
45 min · Jade · full
New here?
Coaches

Jade
Spin

Sam
HIIT

Amir
Reformer

Mei
Yoga
Your Studio is an example. Your name, classes, coaches, plans and timetable go here. Class booking runs in your own Square account and needs Square Plus (£29 a month).
What gets in the way for gyms
Full classes, empty classes
The 6pm class has a queue and the 7am one has three people. A timetable people can book from online helps spread them out.
Joining takes a visit
If signing up means coming in during staffed hours, some people never do. Put the plans and prices online, and let people sign up in the tool you already use.
Paying for software per member
Class-booking apps charge as you grow and keep your members in their app. Your own site keeps the relationship with you.
Comparing marketplace apps with your own site? See the fees side by side, including when your own site isn't worth it.
What a Booking-First site includes
- Your class timetable, bookable online (Square Plus, £29 a month)
- Your plans and prices, clearly laid out
- Intro offers explained on the page, in your words
- A link to the membership tool you already use
Fixed price agreed in writing, 50% to start and 50% on approval, two rounds of revisions, and you own the code.
Once it's live, we can also run Facebook and Instagram ads that send local people straight to your booking page.
Booking-First website
from £1,049
The price you see in the configurator is the price on the invoice. Add-ons are priced separately, so you choose only what you need.
See my fixed priceQuestions gyms ask us
Can members book classes themselves?
Yes, online. Class booking runs in your own Square account and needs Square Plus, at £29 a month.
Can people join a membership online?
Your plans and prices go on the site, clearly laid out. People pay in the booking or membership tool you already use, and we link to it.
We already use a gym management system. Do we have to switch?
Not necessarily. We can link the site to what you use. If you'd rather stop paying per member, we can build your own booking as a Business Tool, from £1,799. We'll say which makes sense before you commit.
What does it cost?
Booking-First websites start from the price on this page. Add what you need in the configurator and see your fixed price before you talk to anyone, with 50% to start and 50% on approval. Class booking needs Square Plus, at £29 a month, paid to Square.
Who owns the site and the member list?
You do. The code and the data are yours, and you can host the site anywhere.
